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Curvestone AI
AR website monitoring · BNPL lenders

Yourmerchantsputyourcreditatcheckout.Know how they describe it.

Curvestone reads your merchants' websites against CONC and your approved wording, and shows your team what needs action: 'it's not credit' framing, credit score promises, or a merchant that sounds like the lender.

Why it matters

Your widget is one part of the page. The merchant writes the rest.

Deferred payment credit came into FCA regulation on 15 July 2026. Your widget may be fixed, but the merchant's own copy around it changes without notice. Where your merchants are IARs, the FCA's guide for credit brokers gives regular reviews of their websites as good practice.

Under ⅓
of principals said they checked consumer-facing material such as websites and social media to confirm ARs were not acting outside scope.
FCA review of principal firms, September 2024
0%
of the annual reviews completed by firms in the FCA in-depth sample were of good quality.
FCA review of principal firms, September 2024
0
appointed representatives under around 2,400 principal firms.
HM Treasury consultation on the AR regime, February 2026
What a check looks for

What we look for on a merchant's website.

Every page is read against the rulebook, with your own approved wording and standards on top.

Presented as credit

BNPL is never described as something other than credit, or as having no consequences for missed payments.

CONC 3.3

Credit score claims

'No impact on your credit score' appears only where it is true.

CONC 3.3

Lender named correctly

The merchant names you as the lender and does not present itself as one.

CONC 3.3

Merchant copy within your wording

Anything the merchant writes about paying later matches the wording you approved.

Your standards

No pressure to pay later

No countdowns or 'today only' offers tied to paying later.

Consumer Duty

Status statement and FRN

The site names you as principal, says you are authorised and regulated by the FCA, and quotes a valid FRN.

GEN 4

The report

One report for each website.Every check, and the finding behind it.

Each representative's site gets its own report: the pages read, every check for your segment with its status, and each finding with the page, the exact words, the rule and a screenshot. Your reviewer approves or dismisses each finding from there.

How it works

From your FRN to the pages that need action.

01

Give us your FRN

We pull your appointed and introducer representatives from the FCA Register and find their websites. You confirm the list.

02

We read every page

Every page with finance or product wording is read against the rulebook your representatives work under, with your own approved wording on top.

03

You review what needs action

Each finding comes with the page, the exact words, the rule and a screenshot. Approve it or dismiss it. Your team makes every call.

04

Run it again

At onboarding, before the annual AR review, or on a schedule you set.

Built for regulated firms

Decision support, never auto-decisioning.

Curvestone recommends. Your compliance team decides: on every finding, and on what goes to a representative.

  • Every finding quotes the page and names the rule it was read against.
  • A reviewer approves or dismisses every finding.
  • Your own approved wording and standards sit on top of the rulebook.
  • Findings stay in the UK and EEA, and your data never trains a foundation model. ISO 27001 and ISO/IEC 42001 certified.
  • Built on the platform UK mortgage and wealth networks already use for compliance and oversight.
Common questions

What principals ask before the first meeting.

Watch a representative websiteget checked, line by line.

Book a demo and we'll check a site in your sector against your rulebook while you watch. There is nothing to integrate: it starts from your FRN.